Is Lemons or Sh*t? just another motivational fluff book?

No. This is a book about diagnosis, not motivation. It's a system for making hard choices, not a collection of feel-good quotes. It's a toolkit, not a pep talk. You won't find any parables about mice in mazes or corporate buzzwords. Just brutal, honest frameworks built on real scars.

How is Lemons or Sh*t? different from other decision-making books?

Most books teach you how to solve problems. This book teaches you to identify the problems that are actually worth solving in the first place. It's a book about strategic allocation of your most precious resource: your focused attention. The difference between working harder and fighting smarter.

Will Lemons or Sh*t? work for me if I'm an employee, not a founder?

Yes. The book is divided into two main sections: one for business owners (vetting partners, firing clients) and one for professionals (diagnosing a dead-end job, quitting strategically). The framework is universal — whether you're managing a team, climbing a corporate ladder, or building your own empire.

Privacy Policy

Last Updated: October 14, 2025

Stephen Peters ("we," "our," or "us") respects your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website lemonsorsht.com (the "Site").

1. Information We Collect

Information You Provide

We may collect personal information that you voluntarily provide to us, including:

Email Address: When you subscribe to our newsletter or contact us
Name: When you fill out contact forms or subscribe to updates
Message Content: Any information you include when contacting us through our website

Information Collected Automatically

When you visit our Site, we may automatically collect certain information about your device and browsing activity:

Log Data: IP address, browser type, operating system, pages visited, time spent on pages
Cookies: Small data files stored on your device to improve your experience (see Cookies section below)

2. How We Use Your Information

We use the information we collect to:

Send you newsletter updates, book announcements, and resources related to "Lemons or Shit?" and strategic decision-making
Respond to your inquiries and provide customer support
Improve our website and user experience
Analyze website traffic and usage patterns
Comply with legal obligations

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We may use third-party services to operate our Site and communicate with you. These services may have access to your personal information only to perform specific tasks on our behalf and are obligated to protect your information.

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These third parties have their own privacy policies governing their use of your information.

5. How We Protect Your Information

We implement reasonable security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

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You have the following rights regarding your personal information:

Access and Update: You may request access to or correction of your personal information
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Delete: You may request deletion of your personal information (subject to legal retention requirements)
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7. Children's Privacy

Our Site is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

8. International Users

If you are accessing our Site from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located. By using our Site, you consent to this transfer.

9. Links to Other Websites

Our Site may contain links to third-party websites (e.g., Amazon for book purchases, social media platforms). We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

10. California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

Right to know what personal information is collected, used, and shared
Right to delete personal information held by us
Right to opt-out of the sale of personal information (Note: We do not sell personal information)
Right to non-discrimination for exercising your CCPA rights

To exercise these rights, please contact us using the information below.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this Privacy Policy periodically.

12. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact us.